I have received the Brand Leadership Award from the Asia Brand Congress for global marketing efforts. I was included in the PharmaVoice 100 Most Inspiring People in the Life-Sciences Industry
My wife, Jenny, and I have five children, a golden retriever, and a stray cat. We live in beautiful Boise, Idaho.
In the world of creativity, you can look around and see the people who take a forward-fast approach. They are the ones who are taking charge of their personal and professional lives, making significant choices about how they view things, choosing their attitude with purpose, attracting the right collaborators to support their vision, and most of all, taking action to make things happen.
- Mark Stinson
Previously, I was senior vice president of brand strategy at GSW. My career includes positions as president of a global brand consultancy, president and chief creative officer of an independent healthcare communications firm, and managing partner of an Omnicom medical ad agency.
The job I that shaped my business life was being a paperboy for 7 years in junior high and high school.
Welcome back to Your World of Creativity, the show where we explore inspiration and innovation across the globe. Today we’re diving into a topic at the intersection of design, sustainability, and creativity with our guest, Kevin Kennon, an internationally recognized architect with over 40 years of experience. He’s the CEO of Beyond Zero DDC Inc., a visionary firm developing zero-carbon emission luxury wilderness resorts in remote locations around the world.
Kevin’s LinkedIn profile: https://www.linkedin.com/in/kevinkennonarchitect/
Here’s an outline of our discussion:
1: ORIGINS OF DESIGN THINKING
- “Kevin, take us back to the beginning. What sparked your passion for architecture, and how did your early work shape your current focus on sustainability?”
- “When did you first begin to integrate sustainability into your design process?”
2: SUSTAINABLE DESIGN PHILOSOPHY
- “Your firm, Beyond Zero DDC Inc., focuses on zero-carbon emission resorts. What inspired this concept of sustainable luxury?”
- “What are the biggest challenges when building in remote wilderness areas—and how does your team overcome them creatively?”
- “How do you balance aesthetic excellence with environmental responsibility?”
3: IMPACT ON URBAN PLANNING
- “A 2019 UN report said cities contribute 70% of global carbon emissions. In your opinion, what role does creative urban planning play in reversing this trend?”
- “How can architects, developers, and city planners collaborate better to create truly sustainable cities?”
- “We recently spoke with architect Joana Sa Lima in Oslo, who told us that good design can make cities more livable. How do you approach livability in your urban work?”
- “Another previous guest, Dr. Esther Sternberg, author of WELL AT WORK, discussed how architecture affects our health. How do you see design impacting physical and mental well-being?”
4: ICONIC PROJECTS & LESSONS
- “Tell us about one of your most memorable projects—perhaps Barclays or the Rodin Museum—and what you learned from it.”
- “You were part of United Architects, a finalist in the World Trade Center design competition. What was that experience like, and how did it shape your thinking about architecture’s cultural impact?”
5: WHAT’S NEXT IN SUSTAINABLE ARCHITECTURE?
- “What innovations are on the horizon in sustainable architecture?”
- “Are there any emerging materials, technologies, or design philosophies you’re excited about?”
Sponsor:
- Before we go, a big thanks to our sponsor White Cloud Coffee Roasters. Get 10% off your order with the code CREATIVITY at checkout. Visit WhiteCloudCoffee.com.
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Join us again next time as we continue to explore the creative journeys of the world’s most innovative minds.
Kevin Kennon is an internationally renowned architect with over 40 years of experience, specializing in environmentally sustainable and innovative design. As the founder and CEO of Beyond Zero DDC Inc., Kevin leads the development of zero-carbon emission luxury eco-resorts in remote wilderness locations worldwide, merging design excellence with ecological responsibility. His extensive portfolio includes projects like the 1.5 million square foot Barclays North American Headquarters, the Rodin Museum in Seoul, and multiple award-winning Bloomingdale’s stores. Additionally, he led United Architects, a finalist in the prestigious World Trade Center design competition, further solidifying his impact on architectural innovation.
Vinnie Potestivo, Editor-in-Chief of
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