From Traditional to Digital: Janet McMordie’s Guide to Thriving on Social Media

Are you an actor or creative struggling to make the leap from traditional media to the ever-evolving world of social media? Have you been told that simply posting random content and hoping for engagement is the way to go? Well, if you’ve been following that advice, you’re probably feeling the frustration of limited reach and stagnant career growth. It’s time to break free from ineffective actions that only lead to disappointment.

Unlock 4% ROI with Creator Marketing: A Guide for Business Leaders

Creator marketing has emerged as one of the most effective ways for businesses to reach and engage with their target audience. By collaborating with influencers and content creators, brands can tap into new markets, increase brand exposure, and drive measurable ROI results.

Top 5 Business Podcasts​

Who says the podcast world should be all about the mainstream? Not us! We’re breaking free from the ordinary with a handpicked selection of indie business podcasts that infuse a breath of fresh air into the entrepreneurial sphere. These aren’t your run-of-the-mill business babble or cookie-cutter success formulas. No, we’re talking about genuine, unfiltered, and offbeat conversations that unveil the hidden gems of the business world.

Reaching Across the Professional Ocean: 5 Networking Tips for Business Owners

Fostering meaningful connections with like-minded professionals has become a cornerstone of success for business owners looking to make an impact. Showcasing your best attributes, understanding the needs of those in your network, and continually building upon relationships are just a few of the key steps to take in the pursuit of professional connections.

The Fallible Man Podcast by David Dowlen

We approach our audience with honesty, transparency and vulnerability. I am a fairly “masculine” man in my appearance but there is not chest beating, grunting or stomping about.

I am the first to admit that I haven’t gotten it all figured out and that I am not perfect; that I am a work in progress on a journey. It creates hope that you can do better. Men can connect with that because we no one wants to talk to mister perfect, he is un-relatable.

Gaining Brand Visibility: Podcasting vs. Traditional Advertising

The age of podcasts has come, and with it, the opportunity for companies to use audio content to build brand awareness and grow their business. From narrative non-fiction to interviews and roundtable discussions, podcasting has become a powerful tool for reaching new audiences and effectively communicating information.

Popcorn Podcast with Leigh and Tim by Leigh Livingstone

Popcorn Podcast celebrates cinema with entertainment journalist Leigh Livingstone and movie expert Tim Iffland. In bite-sized salty episodes, Popcorn Podcast reviews the newest film releases and interviews the biggest stars, while also bringing movie lovers big giveaways, the latest trailers and exciting news.

Creating Connections: Harnessing the Power of Creator Marketing to Build Robust Communities

Developing engaging communities requires a great deal of effort and dedication, but creator marketing can be a powerful tool to help you reach this goal. With the correct strategy and implementation, creator marketing can provide the necessary support to build a strong community, with the benefits of increased engagement, reach and insight into user behavior, allowing you to better understand and serve them.